During Sheridan's time at the University of Missouri, she earned a degree in Communication from the College of Arts and Science and became heavily involved in nonprofit work. Upon graduation, she moved to Nashville and worked alongside country music artists to develop their authentic brands and social platforms. She then transitioned into the world of professional sports and higher education, advising organizations and university athletic departments on sponsorship opportunities, fan engagement, and recruitment efforts. In her current role as a Regional Director at Carnegie, Sheridan serves higher education institutions across the nation helping them with their enrollment and marketing needs. In overseeing and collaborating with Carnegie's high volume clients, she delivers industry trends and cutting-edge solutions.